Digital Marketing

Digital Marketing is the promoting of brands using all forms of digital advertising channels to reach consumers. This now includes Television, Radio, Internet, mobile, social media marketing and any other form of digital media.

Whilst digital marketing does include many of the techniques and practices contained within the category of Internet Marketing, it extends beyond this by including other channels with which to reach people that do not require the use of The Internet. As a result of this non-reliance on the Internet, the field of digital marketing includes a whole host of elements such as mobile phones, sms/mms, display / banner ads and digital outdoor.

Previously seen as a stand-alone service in its own right, it is frequently being seen as a domain that can and does cover most, if not all, of the more traditional marketing areas such as Direct Marketing by providing the same method of communicating with an audience but in a digital fashion. Digital is now being broadened to support the “servicing” and “engagement” of customers.

What we do…

Web Design & Building

We at T4 have years of experience in creating engaging websites for our clients. From simple designed campaign landing pages to fully bespoke content management systems that integrate an existing back office system. We are constantly training with the latest design software and learning new website coding techniques and languages.

Branding & Identities

We have designed branding for numerous financial advisers. From small logos through to full corporate identities and company literature.

Dedicated Email & Web Hosting

We have our very own dedicated secure servers to host our client’s websites and email services. For details on these services, get in touch!

Get In Touch

T: 0131 516 2016
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